Our new course, the Bamboe Plow Kit is coming live on 1 Feb 2023. Learn how to make any goal a reality! Pre-Order now for a 25% discount!
Thursday, December 01, 2022
You use a social media analysis to find out which social media platforms best suit your company , objectives and target groups
A social media analysis is about the answers to the following questions:
In general, the goals for social media are as follows:
In general, the goals for social media are as follows:
More specific objectives could be, for example:
Key performance indicators (KPIs) are measures that can be used to measure whether objectives are being achieved. Different KPIs are important for each social media objective.
The main objectives are listed below.
New Customers
Brand Awareness
Loyalty
The numbers of these KPIs outline the current situation of a company's social media. Every social media platform has analytics that can find out this data.
Below is the step-by-step plan to find the platforms where the expected results are the highest.
1. Collecting information about the target audience of a potential platform
2. Discover the advertising possibilities and forecasts with a certain budget
3. Compare results from different platforms.
We hope that by reading this article you have learned more about the usefulness and making of a social media analysis. Do you have any questions or comments after reading the article? Then you can always contact us without obligation!
Sources
Growth Consultant | I help entrepreneurs that fight for sustainability to breakthrough and grow like bamboo. I do this by connecting them to the right tools, strategies, people, habits and mindset