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Friday, December 02, 2022
Companies with a sustainable mission often have products or services in which this is translated. There is a whole network of people and companies that prefer to do business with people who feel the same way.
On this page you will find five popular terms regarding sustainability. Find out the monthly volume and roughly what it costs to buy one visitor on these terms.
During the research, it is advisable to keep the following question in mind: What are my potential customers looking for and how can I respond to this?
The first term is of course sustainability itself and if you look at the top keywords in the image you will see that people are searching for what sustainability is, which companies are sustainable and which products are sustainable.
You could respond to this by answering this in the form of an article or a video. Mind you, because these are high search volume words, there is probably also a lot of competition that wants the same.
However, there are many questions that are less competitive on which you can be found, just to name a few:
We found these words using the answerthepublic.com tool . Here you can enter a word and you will get all the questions people ask about the subject.
Energy transition is also an important term in the sustainable world and many people in the Netherlands are therefore looking for what it is. In addition, people are looking for podcasts about it and specifically about the hydrogen energy transition.
Corporate social responsibility is a commonly used term in the Netherlands. People are looking for what it is, but also how it should be done. This is a great opportunity for companies that provide advice in this area.
Finally keywords about solar panels. This is a specific product that people are looking for and a good example of why this kind of research can mean a lot to your company.
Are you curious about the search volume for your products and services?
Then take a look at ubersuggest.com, with this free tool anyone can see what the volume is of certain keywords.
How you can then respond to this information is a more extensive story.
Do you have any questions about analyzing keywords and how to act on the information? You can always call or email: +31 (0)85 760 00 62 or breakthrough@growlikebamboo.com
Growth Consultant | I help entrepreneurs that fight for sustainability to breakthrough and grow like bamboo. I do this by connecting them to the right tools, strategies, people, habits and mindset